Marketing will always be a key in
companies’ production and development. For a company to succeed you need to
know what people want, how, when & where. Nowadays we have a lot ways to
find out what are people’s needs and wants by doing Data Mining. Data mining is
data processing using sophisticated data search capabilities and statistical
algorithms to discover patterns and correlations in large pre-existing
databases; a way to discover new meaning in data. A new age marketer can do
data mining for a specific company and know what people want in a product
already in the market so that you can improve it. Using digital means to
market, market research and advertising is the next level. Other countries are
already using digital means for all they marketing process no road shows no
posters or fliers the understood director marketing on a different level by
contact the person directly on the social platform with colourful AD’s
online(Bulk SMS, Email, Websites). I say lets change how we market our products
and companies, lets starts using the digital mean we all agree that we are
going where everything is going to be electronic so lets start now.
